Fishburners
Fishburners Website Rebuild in 2 Weeks – From Plugin Chaos to Framer Precision
Fishburners Website Rebuild in 2 Weeks – From Plugin Chaos to Framer Precision
Overview
Fishburners, one of Australia’s leading startup hubs, was struggling with an outdated WordPress website. It was slow, clunky, and overloaded with plugins — a nightmare to maintain. They wanted something faster, more agile, and built on cutting-edge tech that could scale with their growing ecosystem.
Goal
Our goal at QuickCC was simple: deliver a high-performance, visually seamless website in record time. We focused on bringing Fishburners’ new design to life with pixel-perfect execution, smooth animations, and improved SEO performance — all while keeping things lightning fast.
Process
This was a true collaboration between Fishburners’ design team, our developers, and internal stakeholders. The Fishburners team first created the wireframes and design concepts, which we then brought to life in Framer. In just two weeks, we rebuilt the entire website from the ground up — sprinting through low-touch pages before moving into detailed, high-conversion sections like the homepage and membership flows.
Technical Approach
We didn’t just rebuild the site — we reimagined it. We integrated dynamic animations, built custom CMS structures for scalability, and designed responsive layouts tailored for every device (from tablets to multiple desktop breakpoints). Everything was built to be easily manageable, flexible, and fast.
Results
The new site is 3x faster, attracts 2x more visitors, and has seen a 35% drop in bounce rate with a 25% lift in conversion. Beyond the metrics, it’s now a reflection of what Fishburners stands for — innovation, agility, and community.
Our Takeaway
What we loved most about this project? The speed, the precision, and the collaboration. Two weeks. Zero plugins. 100% Framer. 🚀
Fishburners Website Rebuild in 2 Weeks – From Plugin Chaos to Framer Precision
Fishburners Website Rebuild in 2 Weeks – From Plugin Chaos to Framer Precision
Overview
Fishburners, one of Australia’s leading startup hubs, was struggling with an outdated WordPress website. It was slow, clunky, and overloaded with plugins — a nightmare to maintain. They wanted something faster, more agile, and built on cutting-edge tech that could scale with their growing ecosystem.
Goal
Our goal at QuickCC was simple: deliver a high-performance, visually seamless website in record time. We focused on bringing Fishburners’ new design to life with pixel-perfect execution, smooth animations, and improved SEO performance — all while keeping things lightning fast.
Process
This was a true collaboration between Fishburners’ design team, our developers, and internal stakeholders. The Fishburners team first created the wireframes and design concepts, which we then brought to life in Framer. In just two weeks, we rebuilt the entire website from the ground up — sprinting through low-touch pages before moving into detailed, high-conversion sections like the homepage and membership flows.
Technical Approach
We didn’t just rebuild the site — we reimagined it. We integrated dynamic animations, built custom CMS structures for scalability, and designed responsive layouts tailored for every device (from tablets to multiple desktop breakpoints). Everything was built to be easily manageable, flexible, and fast.
Results
The new site is 3x faster, attracts 2x more visitors, and has seen a 35% drop in bounce rate with a 25% lift in conversion. Beyond the metrics, it’s now a reflection of what Fishburners stands for — innovation, agility, and community.
Our Takeaway
What we loved most about this project? The speed, the precision, and the collaboration. Two weeks. Zero plugins. 100% Framer. 🚀
Dynamic
Technology
Trust
Elite
How We Work
Our 4 Stage Process
How We Work
Our 4 Stage Process
How We Work
Our 4 Stage Process
01
Step
01
Planning
We began by deeply understanding Fishburners’ needs and content workflows. Reviewing the existing WordPress system, plugin stack, and navigation logic helped us map a more scalable structure. Together with the Fishburners team, we finalized page priorities, CMS architecture, and performance goals — ensuring a smooth migration path and a two-week delivery timeline.
Step
01
Planning
We began by deeply understanding Fishburners’ needs and content workflows. Reviewing the existing WordPress system, plugin stack, and navigation logic helped us map a more scalable structure. Together with the Fishburners team, we finalized page priorities, CMS architecture, and performance goals — ensuring a smooth migration path and a two-week delivery timeline.
01
Step
01
Planning
We began by deeply understanding Fishburners’ needs and content workflows. Reviewing the existing WordPress system, plugin stack, and navigation logic helped us map a more scalable structure. Together with the Fishburners team, we finalized page priorities, CMS architecture, and performance goals — ensuring a smooth migration path and a two-week delivery timeline.
02
Step
02
Design
Working closely with Fishburners' design team, we translated Figma concepts into an optimized, responsive Framer layout system. Beyond visuals, we focused on motion principles, modular page components, and accessibility standards. Every section was refined for clarity, hierarchy, and conversion — from homepage hero animations to membership flow UI.
Step
02
Design
Working closely with Fishburners' design team, we translated Figma concepts into an optimized, responsive Framer layout system. Beyond visuals, we focused on motion principles, modular page components, and accessibility standards. Every section was refined for clarity, hierarchy, and conversion — from homepage hero animations to membership flow UI.
02
Step
02
Design
Working closely with Fishburners' design team, we translated Figma concepts into an optimized, responsive Framer layout system. Beyond visuals, we focused on motion principles, modular page components, and accessibility standards. Every section was refined for clarity, hierarchy, and conversion — from homepage hero animations to membership flow UI.
03
Step
03
Development
We rebuilt the entire website using React-powered Framer, eliminating plugin dependency and creating a truly modern foundation. Custom CMS models, dynamic components, and API-driven forms (Mailchimp, HubSpot, and automation tools) were implemented with precision. The site now runs with lightweight scripts, scalable logic, and pixel-perfect responsiveness across all breakpoints.
Step
03
Development
We rebuilt the entire website using React-powered Framer, eliminating plugin dependency and creating a truly modern foundation. Custom CMS models, dynamic components, and API-driven forms (Mailchimp, HubSpot, and automation tools) were implemented with precision. The site now runs with lightweight scripts, scalable logic, and pixel-perfect responsiveness across all breakpoints.
03
Step
03
Development
We rebuilt the entire website using React-powered Framer, eliminating plugin dependency and creating a truly modern foundation. Custom CMS models, dynamic components, and API-driven forms (Mailchimp, HubSpot, and automation tools) were implemented with precision. The site now runs with lightweight scripts, scalable logic, and pixel-perfect responsiveness across all breakpoints.
04
Step
04
Testing
Before launch, we performed thorough cross-device and cross-browser QA, including mobile performance checks, Lighthouse audits, and SEO validation. Animations, CMS logic, and third-party integrations were tested to ensure reliability. The result: a stable, fast, and seamless user experience from day one—no plugin surprises, just clean, modern execution.
Step
04
Testing
Before launch, we performed thorough cross-device and cross-browser QA, including mobile performance checks, Lighthouse audits, and SEO validation. Animations, CMS logic, and third-party integrations were tested to ensure reliability. The result: a stable, fast, and seamless user experience from day one—no plugin surprises, just clean, modern execution.
04
Step
04
Testing
Before launch, we performed thorough cross-device and cross-browser QA, including mobile performance checks, Lighthouse audits, and SEO validation. Animations, CMS logic, and third-party integrations were tested to ensure reliability. The result: a stable, fast, and seamless user experience from day one—no plugin surprises, just clean, modern execution.
